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AlgoDATA

AlgoDATA is a unifying data management platform to bring all audience data together. 1st party, 2nd party and 3rd party data are compiled and categorized into various segments based on specific attributes. It allows businesses to launch their smart and precise targeted and re-targeted advertising.

POTENTIAL CLIENTS

Publishers

OTT Platform

eCommerce Platform

App Developer

Blogger

Advertisers

Brand

Marketer

Advertising Agency

SME

FEATURES

Unique Advertising ID

Create unique resettable hashed advertising ID for each audience to safeguard everyone’s data. Let your data stays in your control.

Audience Segment Management

AlgoDATA makes it easy to build custom segments dedicated to different campaigns using our AI adaptive learning, which allows you to reach people with specific interests or purchase intentions.

Continuous Feedback to Enable Seamless Re-targeting

Constant and continuous feedback to catch up on audience while launching effective retargeting campaigns.

Data Marketplace to Connect to Different Data Providers

We leverage sophisticated automated systems to bring together data from multiple sources and build powerful and personalised audience segments.

Slide
Unique Advertising ID

Create unique resettable hashed advertising ID for each audience to safeguard everyone’s data. Let your data stays in your control.

Slide
Audience Segment Management

AlgoDATA makes it easy to build custom segments dedicated to different campaigns using our AI adaptive learning, which allows you to reach people with specific interests or purchase intentions.

Slide
Continuous Feedback to Enable Seamless Re-targeting

Constant and continuous feedback to catch up on audience while launching effective retargeting campaigns.

Slide
Data Marketplace to Connect to Different Data Providers

We leverage sophisticated automated systems to bring together data from multiple sources and build powerful and personalised audience segments.

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KNOW MORE ABOUT AlgoDATA

How AI enables retailers utilize the customer data to drive business growth

by | 21 Apr 2023 | Blog | 0 Comments

Over the past three years of pandemic, the Hong Kong retail sector has changed significantly as more people have developed the habit of shopping online. The online...

What is Click-Through-Rate (CTR), and why does it matter?

by | 17 Jan 2023 | Blog | 0 Comments

Click-through-rate (CTR) is a useful indicator of online engagement, expressed in a ratio or percentage—the number of clicks that an ad generates divided by the number...

Use AI to optimize Ad serving and drive revenue growth

by | 5 Dec 2022 | Blog | 0 Comments

The application of artificial intelligence ("AI") in online advertising is growing fast. An IBM survey in the US reveals 63% of major ad tech companies are embracing...

What is Ad Experience?

by | 28 Sep 2022 | Blog | 0 Comments

And how AI is transforming it for publishers and advertisers

HKAI successfully deploys 24/7 Ad serving for myTV SUPER

by | 21 Sep 2022 | Our Products | 0 Comments

Showcases the High Reliability and Capabilities of its Online Advertising Technology

Learn How To Best Utilize Your Data?

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